In this episode we have the pleasure of interviewing Danny Gonzalez on the show, and Danny is the Founder and CEO of Shaker Door Depot and CFA Supply Inc.
Danny Gonzales is an authentic and innovative business leader who focuses on progressive ideas and movement with a pulse on effectiveness, efficiencies, and sustainability.
His combined annual revenues between his two businesses is over $10,000,000.
Summary:
- Diversified into direct to homeowners.
- Marketed into communities. B2C
- Took it from a consumer standpoint. Went very lighthearted with it. HOA – candid with what trying to accomplish. Events, face to face. Did that in all his locations. NY, LA, TX. So many referrals that we can pick and choose.
- Have to know where you want to be “Plan how you want to land”
- Oct – expectations of next year
- Kind of people, mindsets it will take and craft next year
- Daily huddle with daily KPI’s. Every morning regardless of where I am.
- Be prepared.
- Each department has 3-5 KPI’s and have those KPI’s ready for the meeting
- Grew fast and focus on what really matters and if it doesn’t matter, leave it alone
- Don’t get caught up in anything that has anything to do with movement
- Go from supplier of cabinetry to owning more of the jobsites
- Owning more aspects of the big lucrative jobs that we are working on.
- Becoming a GC in his locations.
You don’t want to miss this episode.
Join us for today’s episode of the High Performance CEO Podcast here:
