In this episode we have the pleasure of interviewing Juliana VanLaanen on the show, and Juliana is the CEO of 2MamaBees.
Juliana VanLaanen is the Co-Founder and CEO of 2MamaBees, an award-winning manufacturing company specializing in creating the finest quality playhouses and children’s products.
2MamaBees was awarded a Gold Medal from the highly sought after American Business Awards in the category Start-Up of the Year – Consumer Product and recently recognized as a Silver Award winner for the American Business Awards – Women in Business also in the Start-Up of the Year – Consumer Products category.
Juliana was named alongside her co- Founder “Women Entrepreneur of the Year” by The Tot in 2022. She is a real estate investor specializing in high-end Airbnb properties and an extremely proud mother of three beautiful children of which she resides in sunny South Florida.
Juliana shared with us how critical it was for her to develop a highly differentiating unique value proposition to separate herself from her competition.
Juliana also dives into how she leveraged “authentic personalization” in her brand development strategy. She shares how she was able to build a “brand within the brand” and how her clients and prospective clients fall in love with the story behind the brand.
And once she established the brand, how CRITICAL it is to stay true and authentic to your brand promise.
Julianna lastly discusses how the power of emotional intelligence has allowed her to be the leader her team needed to take the company to the next level. You don’t want to miss this episode.
Join us for this weeks episode of the High Performance CEO Podcast here: